Beth Kent didn’t start Passport to learn how to build a business.
She already had that part covered.

Beth had already started her consulting business before joining Passport, but she couldn’t figure out how to consistently land clients.

For more than 20 years, she led software and systems engineering initiatives inside some of the largest engineering organizations in the world, working across the Department of Defense and medical device industries to build highly complex systems.

Despite her deep experience, she couldn’t figure out how to consistently market herself, communicate her value, or turn conversations into paying engagements.

Beth knew how to solve difficult technical problems. She just didn’t have a client acquisition system.

That’s where Passport changed everything.

WHAT CHANGED

She stopped underselling herself.

Like many technical experts, Beth knew how to solve difficult problems but struggled to confidently communicate the value of what she brought to the table.

Passport helped her develop clear marketing messages, stronger positioning, and the confidence to sell her expertise without feeling salesy.

She stopped pricing like an employee.

Before Passport, Beth says she would have billed hourly.

But then, she learned how to package her expertise around outcomes and value.

Six months after joining the program, she landed her own three-month consulting engagement worth $60,000—with 50% paid upfront.

That moment changed everything.

She started seeing herself differently.

The biggest shift wasn’t technical.
It was personal.

Beth stopped viewing herself as an engineer looking for work and started showing up as a business owner with a unique perspective clients were willing to pay for. 

Today, Beth leads Cascade Change Consultants, helping medical device organizations solve complex software and systems engineering challenges.

Alongside her own clients, she has built referral relationships with other boutique consulting firms and is now averaging roughly $25,000 per month in revenue.

Looking back, Beth says the turning point was finally learning how to position, price, and confidently sell the expertise she had spent two decades building.