Meet Lily Bouchentouf

HR | 
Executive Coach
“People were already coming to me for guidance—I just hadn’t realized I could build a business around it.”

After more than 25 years leading HR teams inside global organizations, Lily found herself having more and more conversations with former colleagues, friends, and professional connections navigating layoffs, career transitions, and uncertainty.

What started as a few informal conversations quickly turned into something much bigger. Lily realized people weren’t just looking for career advice…

They were looking for someone they trusted to help them think clearly during high-stakes moments in their lives and careers.

She knew she had the experience to help. What she didn’t yet have was a clear structure for turning that expertise into a focused consulting business.

Passport helped Lily move from instinct to intention.

Instead of relying on broad experience alone, she learned how to define a specific niche, articulate her value clearly, and build a business model around the way she naturally works best: thoughtful, strategic, and high-touch.

Within just four weeks, Lily secured her first consulting retainers with her former employer, generating $15,000 through structured outplacement engagements.

That early momentum confirmed something important:

Her experience wasn’t just valuable inside corporate—it was highly valuable outside of it too.

Today, Lily specializes in career advisory and executive coaching for HR and business professionals across financial services, professional services, and global organizations.

The business is now on track to hit $350K+ in annual revenue and is built around deep client trust and making a meaningful long-term impact.

But for Lily, the biggest shift goes beyond revenue.

She has more ownership over her time, more presence with her family, and more clarity around the kind of work she actually wants to build her life around.

You walked in uncertain. You've seen what's possible.

The next success story on this page is yours —
if you decide to write it.

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